Monetizing upon scarcity, exclusiveness and uniqueness

There are a lot of things app developers can monetize around an app user but...


The first user experience

Planning a monetization strategy upfront, is a key point towards an app’s...


Paid apps monetization model is not a panacea any more

Are app users abandoning the classic buy/sell concept of paid model? Are paid...


Introduction to app monetization

Today we are launching a new column around mobile app monetization with several...


Pollfish team is growing, new data scientist on board!

We are very happy to welcome Euangelos Linardos in our team for the role of Data...


Consumer Showrooming Behavior

The purpose of this study was to find out the patterns of consumer showrooming...


Disneyland Resort

All over the world, Disneyland is known for its magical history and family...


Online Grocery Shopping

Surprisingly low adoption rate of online grocery shopping amongst Gen Y and...


Summer travel trends

With the summer season for the United States in tow, Americans all over have...