The first user experience

Planning a monetization strategy upfront, is a key point...


Paid apps monetization model is not a panacea any more

Are app users abandoning the classic buy/sell concept of...


Introduction to app monetization

Today we are launching a new column around mobile app...


In the era of Google's new Advertising ID

Google released in Google Pay Services v4 a new id, the...


Are you looking for some help with your app marketing activities?

Well, sure! Everybody does… At Pollfish, we are constantly...


Mobile Monetization Models - What app users think

What do app users believe about current mobile monetization...


Pollfish joins Application Developer Alliance

Pollfish joined and became an official member of Application...


Mobile Monetization Models - Making Money out of apps

Mobile monetization is a problem that usually bothers every...