One factor rules consumer choice in ridesharing apps

This spring, we ran a Pollfish app consumer survey comparing...


ownership

Excite app users through the sense of ownership

Ownership is an interesting concept. If you have ever had...


The Weirdest Places to Find Pokemon - VentureBeat

It’s official. We’re obsessed with Pokemon Go. ...


In-app surveys as a feedback and engagement tool

In a world where there is an app for everything and an...


The first user experience

Planning a monetization strategy upfront is a key point...


7 tips for DIY surveys

Smartphones are radically shaping almost every industry...