Pollfish joins Enhance® in order to enable friction-free integration, all with a simple button toggle!

We are excited to announce that Pollfish joined Enhance®, a platform where app publishers can integrate and update any SDK through a simple process that involves none or minimal coding. Without ever…


Mobile Is Shaping The Future Of Brand Research | Mobile Marketer

To win the hearts and minds of 2 billion elusive mobile consumers, chief marketing officers must make critical moves from customers’ feedback quickly — before the competition does. In this age of…


Never Make a Critical Business Decision Without Asking Your Customers First

Running a business sounds simple enough: All you have to do is create value for customers in a unique and meaningful way that generates profit. To do that, you know you must first understand your…


Free in-app credits through rewarded surveys – How to give the gift that keeps on giving

In the world of mobile apps, getting your monetization strategy right with a strong in-app economy is the alpha and omega of success. This economy typically allows publishers to offer their users…


Survey respondents reveal attitudes on Guns And Immigration – Huffington Post

Pollfish and researchers at PredictWise have been examining 11 key election issues since January, collecting data from 1,000 survey respondents per week on critical election topics including…


Are Brexit Voters Concerned? Our Brexit Survey Methodology Says Yes

Pollfish and PredictWise conducted a series of surveys before and after the Brexit vote to reveals voter's sentiment on the economy, and whether voters for leave, remain, or non-voters regret their…


Traditional polls got Brexit wrong. Pollfish and other smartphone platforms got it right — Quartz

Poll after poll predicted the Remain vote would win the day and there would be no Brexit. Almost all of them got it wrong. Thursday’s referendum left the UK preparing to leave the European Union, and…


Low Data Quality Is Killing Your Brand

In today's cluttered digital world, understanding the customer isn't a nice-to-have -- it's a must-have. Unbeknownst to most marketers, though, many online research companies recruit participants…


The Era of Mobile-Optimized Surveys is Here | Mobile Marketing Podcast

Ben Evans said it best, "Mobile is eating the world". In this latest podcast from Mobile Marketing Watch, the hosts discuss why taking a mobile-first approach to market research, including working…


4 Content Marketing Insights for Mobile – Convince and Convert

Content marketers have been warned for years to get ready for mobile marketing. Mary Meeker’s 2008 pronouncement that mobile would “overtake fixed Internet access by 2014” came true; we crossed that…