Media Measurement

  Meeting the Media Measurement challenge head on   The media environment is ever-changing, with audiences having an increasing number of media choices.  Consumers are used to having almost complete control over the media they use and the industry needs … read more
Topic from: Survey Topics

Politics

  e-democracy or bust   Surveying and politics is a relationship of mutual benefit.  Are you a candidate, looking to see what voters are thinking about the current leadership? Are you a marketer, gathering information from party members and constituents?  … read more
Topic from: Survey Topics

Sports

  Don’t practice until you get it right.  Get it right the first time around.   Designing appropriate research is critical to obtaining data – but is only when this data is put in context and interpreted right using insight … read more
Topic from: Survey Topics

Entertainment

  Don’t get stuck with the same old Christmas party games!   Connecting with your customers as well as your employees (the all-important internal customers) is a constant effort.  Organizing various events, big or small, and using event feedback surveys … read more
Topic from: Survey Topics

Business

  Get the reliable data that will help you understand the changing dynamics in your business   Various business owners conduct surveys to evaluate their businesses and their development.  Whether you are in the travel industry and looking to find … read more
Topic from: Survey Topics

Marketing

  Information to draw on to deliver your results.   Are your promotional activities working?  Are you fulfilling your customers’ preferences?  How do people perceive your business and your products?  Are you a marketer, competing for your audience’s attention?  Are … read more
Topic from: Survey Topics

Public Events

    Has the downturned economy affected your fundraisers?   How would you know?  It would be very useful to see how big public events like fundraisers and conferences are dealing with the shifting economy.  Survey your participants on multiple … read more
Topic from: Survey Topics

Popular Culture

  What is the number one song in the UK this week? What was the most successful movie of the year at the Box Office?  How do you find out things like that?  By surveying people.  People are always happy … read more
Topic from: Survey Topics