Pollfish School

Get a closer look at Pollfish features and see how they work.


How to Design High Quality Surveys (Step-by-Step Guide)

How to Design High-Quality Surveys (Step-by-Step Guide)

Better Survey Design = Better Decisions Designing a high-quality survey is a critical, but often…


Read More

Multiple Open-Ended Question Type: What it is and when to use it

Multiple Open-Ended Question Type

Ask richer questions. Get deeper answers. We’ve just launched the brand new Multiple Open-Ended…


Read More

Conversational AI: How to Hold Real Conversations With Real Insights, at Scale

Surveys don’t have to feel like, well…surveys. With Conversational AI, we’re bringing a whole new…


Read More

Survey Guides

Take a deep dive on important topics in market research and consumer insights. Discover everything you'd want to know on a wide range of topics, and how you can use Pollfish to more effectively address problems.


16 Steps to a Perfect Conjoint Analysis

16 Steps to a Perfect Conjoint Analysis 🛍️ Conjoint analysis can feel like an intimidating…


Read More

Market Research Question Types – Which to Use?

Market Research Question Types - Which to Use? 📊 You always want to right tool for the job,…


Read More

15 Steps to Pick The Best Marketing Agency

15 Steps to Pick The Best Marketing Agency 💥 The best marketing agency will accelerate your…


Read More

Market Research

These Pollfish survey resources will show you how to conduct market research, using primary and secondary research methods, to identify your target customers and competitors.


Conjoint Analysis: What Is It, Use Cases, Examples & More

Conjoint Analysis: What It Is, Use Cases, Examples & More

Conjoint Analysis: What It Is, Use Cases, Examples & More A common challenge in market…


Read More

Best Companies for Large-Scale Survey Research

9 Best Companies for Large-Scale Survey Research in 2026

9 Best Companies for Large-Scale Survey Research in 2026 At a high level, large-scale survey…


Read More

Guide to CPG Market Research (Benefits, Use Cases, Tools, etc.)

Guide to CPG Market Research (Benefits, Use Cases & Tools)

Guide to CPG Market Research (Benefits, Use Cases & Tools) Consumer packaged goods brands…


Read More