We don't provide sample
Sample from panels has long been the standard for market research, and until recently this has been an acceptable research method. You probably thought it was the best one until now. Not to worry—we’re here to help set you straight.
Better Survey Responses
The sample is supposed to be a sample of the target population—a group of people representative of the group you want to learn more about—however, most market research providers staff panelists to fill the demographic criteria you set. Why is this bad? You create a survey, they provide a sample, and you get the feedback, right? Here are three ways to get better survey responses by rejecting stock sample and embracing a fully end-to-end solution.
The best way to build your own custom sample of real users is to use a survey platform designed with the user experience in mind. This means surveys should reach consumers where they already are—on their mobile devices—not send them to their inbox or a third-party site. A well-designed survey experience that is intuitive, fast, fun, and easy is the best way to reach the most consumers and the best incentive to win their participation.
Pollfish surveys were built from the ground up with the mobile user experience at the forefront. Surveys reach participants while they are in-app, meaning there is no disruption to their mobile experience. Designed for optimal delivery, length, and easy submission, the survey platform is designed as much for the survey-takers as the survey-makers.