Publisher's area

SurveyMonkey Audience Alternative

Starting from $1 per completed survey response

vs
SurveyMonkey Audience

Pollfish Survey Targeting Capabilities

SurveyMonkey Audience
Number of Completed responses
Unlimited
Up to 100 responses on the BASIC plan
Age range
Gender
country
Select Countries
region
Select Countries
state
Select Countries
city
Select Countries
Target By Screening Question
Not available on the BASIC plan
Marital status
Number of children
education
employment
career
race
household income
US Postal Code
US Census Region
US Census Division
US Congressional District
US DMA®
mobile device manufacturer
os platform
Targeted locations
160 countries
100 countries
type of audience reached
Random, Opt-in
Panel
quotas
On every targeting option

The difference in Targeting.

1. Real Consumers

The Pollfish Survey Tool provides access to real consumers in 160 countries, 345 cities—who have already opted-in to take mobile surveys. Because our app partners enable us to offer appropriate in-app rewards, we save money on responses (and pass those savings on to you).

2. Radius Targeting

We’re able to track down to the City, postal code or even Congressional District of our respondents. We even offer a radius targeting capability to select a spot on the map and field your survey to a geographic location.

3. Get Screening Questions

Screening questions are powerful. They offer more layers to a platform’s targeting capabilities to allow you to reach consumers with specific preferences, behaviors, or beliefs. For example, if you wanted to only connect with people who have tried your product before, you can screen out those who are unfamiliar at the beginning. Pollfish offers this powerful feature on all of our plans, not just subscriptions.

Pollfish Survey Cost Breakdown

SurveyMonkey Audience
Cost per completed survey
$1 per completed survey
$1 per completed survey
Screening question pricing
+ $0.5 per completed survey
Gender Selection
+ $0.5 per completed survey
+ $0.5 - $1 per completed survey
Age range selection
+ $0.5 - $1 per completed survey
+ $0.75 per completed survey
Quotas
+ $0.5 per completed survey
Video
No additional cost
No additional cost
Image upload
No additional cost
No additional cost

The difference in Cost.

1. Up To 17 Questions for just $1

Instead of increasing our prices at arbitrary intervals, we keep it simple. With Pollfish, you can add up to 17 questions at just $1 per complete. Our pricing is transparent and consistent—if you’ve made a change in your targeting that affects cost, it will always be reflected instantly so you never have to guess.

2. Gender & Age Selection

Pollfish is committed to offering the most advanced targeting criteria we can for your survey at a fair price. For example, we don’t change pricing for certain genders or age ranges. Expect a set price for using Gender and Age quotas, regardless of the respondents you select.

3. Quotas on every Survey Question

In addition to allowing quotas on every survey question, and every survey plan, our quotas only cost 50 cents per completed response. Even better—it doesn’t vary based on the question type.

Pollfish Survey Question Options

SurveyMonkey Audience
Number of questions
Up to 17
Up to 10 allowed on the BASIC plan
Number of screening questions
2
Skip logic
Upgrade to a paying plan required
Randomize answers
Upgrade to a paying plan required
Matrix question type
Rating scale
slider
ranking
Image Choice
image
video
Video may be added to all question types
Video may be added to certain question types only

The difference in Questionnaire.

1. A Lot To Ask

We’ll give you up to 17 questions per survey (even more if you subscribe to one of our monthly plans). But we cap the total number of questions at 25. Why? Because our surveys are taken by real people so user experience is a concern. Asking more than 25 questions drastically reduces completion rate of quality, engaged responses which impacts data quality.

2. Ask Another Way

In addition to allowing you to create larger surveys, we offer more types of survey questions —including matrix questions, sliders, ranking questions—to choose from—without forcing you to upgrade to a subscription plan.

3. Into The Matrix

Matrix questions are powerful—they allow you to survey perception of your users across a broad number of choices to gauge opinion. But they can be expensive when each option is charged as a single question. Pollfish uses transparent pricing and charges matrix questions as 1 question, giving you the ability to take advantage of this powerful question type.

Pollfish Results

SurveyMonkey Audience
Real time results dashboard
Cross tab examination
Filter by targeting criteria
Filter by all platform demographics and data
Data export (Excel, PDF, SPSS)

Pollfish Support

SurveyMonkey Audience
24/7 Live Support
24/7 Phone Support
Available on Premier Paid Plan
Survey Creation Counseling
Credit Card Billing
Survey templates
Question Bank

The difference in Support.

1. Support on your Schedule

Pollfish offers live 24/7 support so you can get the help you need on your schedule. Reach a real person at any time, or even hire an expert for white-glove survey creation assistance.

2. Call Anytime

When you are stuck setting up your survey, you need to phone a friend. That’s why, in addition to 24/7 Live Support, we offer Phone Support at all plan levels.

3. Survey Creation Guidance

Creating market research is challenging. From question selection to incidence rate and margin of error, it can be hard to know how effective your survey will be before you begin. That’s why we have a support team available to walk through your survey with you and ensure you are following best practices. We’re here for you every step of the way.

*Note that the following comparison was updated on 9/25/19 to reflect changes in pricing, data and feature sets. If you believe there has been a factual error, please email marketing(at)pollfish.com.

The steps to get better data

1. Create your survey

Use our advanced targeting options to reach your specific target audience .

Target by age, gender and demographic criteria such as Household Income or Marital Status, among others.

Build your Questionnaire

Design your survey questions using features like survey skip logic, randomization of answers, open-ended, image, video and NPS question types on an easy self-service platform.

Review your survey

Our expert team will examine your survey questions closely and provide feedback on both your survey design and methodology.

2. Get the responses you need from your ideal respondents.

We partner with thousands of high-quality apps, worldwide, to ensure that we have access to a variety of survey respondents for every type of survey.

Our network is global and growing every day to provide larger and more relevant target audiences to our clients.

3. Get results, fast.

Send your survey and let the real-time results roll in. We do all the work, updating your Dashboard in real time.

Export your raw data at the click of a button, or share a graph in your presentation. Analyze and quantify responses with the SPSS-friendly file provided with each survey.

Let's get real

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