Advanced Survey Targeting.
Reach any niche audience, instantly with our first-party survey panel of millions of consumers, powered by Prodege. Define your exact audience with over 7,000 verified targeting attributes for faster, more accurate market research.
The New Standard in Audience Quality & Precision.
7,000+ Verified Attributes
Go beyond basic demographics. Target users based on thousands of verified data points, including purchase history, brand affinity, app usage, hobbies, and psychographics for unparalleled precision.
First-Party Panel by Prodege
Our respondents are real, engaged consumers from our parent company Prodege's first-party panel. This eliminates bots, professional survey-takers, and fraud, providing you with high-quality, verified data you can trust.
AI-Powered Quality Control
Our multi-layered approach uses AI and machine learning to ensure high-quality responses. We automatically detect and block low-quality answers, straight-lining, and gibberish, ensuring your data is clean and reliable.
What is Survey Targeting?
Survey targeting is the process of defining and selecting a specific group of people to take your survey. Instead of sending your questions to a random, broad audience, targeting allows you to focus on the exact demographic, behavioral, or psychographic segment that matches your research goals.
Effective targeting is crucial for market research. It ensures your data is relevant, reduces costs by focusing on the right respondents, and provides more accurate insights to make confident business decisions.
Survey targeting is the process of defining and selecting a specific group of people to take your survey. Instead of sending your questions to a random, broad audience, targeting allows you to focus on the exact demographic, behavioral, or psychographic segment that matches your research goals.
Effective targeting is crucial for market research. It ensures your data is relevant, reduces costs by focusing on the right respondents, and provides more accurate insights to make confident business decisions.
Find Your Perfect Audience.
With over 7,000 attributes, you can layer criteria to find any niche. Here are just a few of our most popular targeting behaviors in four categories.
Standard Demographics
Age
Gender
Country, State & City
Zip/Postal Code
Ethnicity & Race
Household Income
Education Level
Marital Status
You can view a more detailed view of behavior targeting criteria here.
Advanced Targeting for Complex Research.
Go beyond simple filters. Our platform gives you the power to build complex audience segments with granular control, ensuring you get the exact data you need.
Fast Results, Flexible Survey, Good Price
I’ve used Pollfish before so when I needed to test concepts for a new business pitch in 5 countries over the holiday, I turned to Pollfish. The surveys were easy to setup up, allowed me to select my very specific target and launched right away. Within a couple of days I had my results in an easy to interpret, actionable format well within my budget.
Ready to Find Your Perfect Audience?
Sign up today and get access to millions of high-quality respondents.