Mobile Survey Provides Timely, Cost-Effective Results on Branding from the Eyes of over 2,000 Consumers
Marketers, designers, and the media are feel this is a controversial move. We surveyed 2,000 people in the US and UK who use have used ride-hailing services on their mobile device. Here’s what we found out about Uber and the new #uberlogo:
To create your own survey and access over 185M consumers on the Pollfish mobile network, visit the website, http://www.pollfish.com. Each completed survey is just $1.
[…] was a wise branding move. It took just five questions and 2,000 respondents to arrive at an answer: 44 percent of respondents didn’t know what the logo […]
[…] branding move. It took usually 5 questions and 2,000 respondents to arrive during an answer: 44 percent of respondents didn’t know what a trademark […]
[…] the story, and said that the new icons were much harder to associate with the brand. In a recent survey by Pollfish, 44% of respondents said they didn’t know which company the new logo represented, while nearly […]
[…] was a wise branding move. It took just five questions and 2,000 respondents to arrive at an answer: 44 percent of respondents didn’t know what the logo […]
[…] was a wise branding move. It took just five questions and 2,000 respondents to arrive at an answer: 44 percent of respondents didn’t know what the logo […]
[…] was a wise branding move. It took just five questions and 2,000 respondents to arrive at an answer: 44 percent of respondents didn’t know what the logo […]